JK Hoteliers Club Congratulates Chairman Mushtaq Ahmed Chaya on Prestigious National Honor

Srinagar, July 27 : The Jammu & Kashmir Hoteliers Club (JKHC) hailed and congratulated its Chairman, Mushtaq Ahmed Chaya Sahab, upon receiving a prestigious national award at a ceremony held in New Delhi. In a statement released today, office bearers and members from Sonmarg, Gulmarg, Pahalgam, Srinagar, Jammu, and Ladakh expressed immense happiness and pride on this recognition, describing it as a moment of collective celebration for the entire tourism and hospitality sector.

Tariq Ghani, Secretary General of JKHC, lauded Chaya Sahab as the “brand ambassador of Kashmir tourism—a luminous personality whose unwavering commitment has shaped the industry’s journey through both its highs and lows.” Ghani added, “In times of uncertainty and challenge, his leadership has been a guiding light—resolute, visionary, and deeply rooted in his love for Kashmir.”

The statement highlighted Chaya Sahab’s tireless efforts for policy reforms, investment promotion, and uplifting of local stakeholders, saying, “His dedication is not just professional—it’s personal, born from decades of service and a dream to see Kashmir reclaim its place as a global destination.”

JKHC further noted that Mushtaq Ahmed Chaya’s presence brings hope and confidence that, under his stewardship, Kashmir’s tourism industry will continue to flourish and achieve new milestones. “A true son of the soil, Mushtaq Chaya Sahab inspires generations with his passion, resilience, and unmatched contribution to hospitality and tourism in our beloved valley,” Ghani remarked.

JKHC called it a proud moment not only for the tourism industry but for the entire business fraternity of Jammu and Kashmir.